Blog Series – Future of Work – Copywriting

When working as an external copywriter, it is essential to make sure you understand both the audience and the brand voice. Working with Weirdly was awesome. Their brand voice perfectly fits my preferred casual style, and I am equally as passionate about their values as they are.

Weirdly is a recruitment company with a difference. They have used technology to systemise over twenty years in the recruitment space, automating filtering of candidates. Their software is a fun and honest chance for applicants and the people hiring them to get to know each other based on uncovering shared values and helping people find roles where they can fly.

The brief was to write a blog series on “Diversity”. As someone that is very interested in diversity in all forms, it was a challenge to find a fresh perspective that matched the voice and had a positive spin.

I chose to concentrate on different aspects of diversity that affect recruitment, and that was culturally relevant at the time of publication.

Links to content:

For more copywriting, please contact me. 
I love copywriting and am always happy to consider a brief

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